NEW GLOUCESTER, Maine – US Biathlon Team chairman, Larry Pugh announced today that Max Cobb has been named President and CEO of the Team. “We wanted to acknowledge the enormous contributions Max has made to biathlon in his over 20 years working for our sport,” said Pugh. “We believe Max is one of the most talented leaders within the US Olympic movement and this new title reflects that.”
Cobb joined the US Biathlon Association in 1989 as the head of the domestic race series after being an active club competitor during his college years at Dartmouth. In 1990 he was named Assistant Coach and Manager of the National Team. His vision, collaborative style and commitment to excellence led to continued advancement as Program Director in 1994 and Executive Director in 2006.
Cobb has been a part of every Olympic Games since 1992 when he marched in the Albertville opening ceremony with the US Biathlon Team. “That was the moment when I saw clearly what a tremendous honor it is to work in the Olympic movement,” Cobb said reflecting on what has kept him with US Biathlon for over two decades. Ten years later Cobb was the competition chief for the biathlon events at the 2002 Olympic Winter Games in Salt Lake City, responsible for all the technical details of running the competitions. “It was such a wonderful feeling to host the Games, and through the most sincere effort of over 300 volunteers, to be able to give back to the athletes and to a movement that does so much to bring the world together.”
Upon arrival in Vancouver for the Games, every member of Team USA participated in the USOC’s Olympic Ambassador orientation program and Cobb’s reflections on the Games were featured in the briefing package: