HomeTag Rune Bergsodden

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You might think that Norway's 54k Birkebeiner, one of the most famous and tradition-laden marathons in the world, has always been popular. But despite being situated in a ski-crazy country, the 17,000-entrant cap was only reached in the last decade, and demand is growing more every year. Here's how the race got so popular, and how it's continuing to grow as an event despite the cap.