HomeTag Steve Reeder

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Will there be enough skis this season? That’s the question every ski shop and many consumers are asking. With demand predicted to remain high this winter, and some unique challenges faced by ski producers, ski scarcity may remain a reality. “I imagine if demand stays high we will see some significant shortages this season,” said Nathan Shultz, owner of Boulder Nordic Sport. The problem, from a supply-side, started with the pandemic. “In the beginning, everyone...

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When the country began shutting down in March, sporting good retailers initially shuddered. It appeared many if not all sectors of the economy would bottom out. “Everything was dicey in February and starting early March,” said Boulder Nordic Sport (BNS) founder Nathan Schultz about the onset of the Covid-19 pandemic. I was about to head off to Italy for the World Masters to wax there. Everybody in the Midwest was getting ready for the World...