With the summer solstice long and gone in the Northern Hemisphere, it’s true, the amount of available daylight wanes. Some are rollerskiing. Some stay fit through trail running or mountain biking. Behind the scenes, cross-country ski area operators are reimagining business practices during the pandemic as they prepare f0r the moment snow flies. “Chances are we are not having anything quick-fix,” said Reese Brown of the Cross Country Ski Areas Association (CCSAA). “The new world is...
Cross Country Ski Areas Association (CCSAA) Summer Summit occurred recently in Woodstock, VT with 21 ski areas representatives listening to 6 presentations and participating in 1 trail walking round table. The energy was high and the conversation lively as attendees engaged with presenters eager to ask questions and learn more about the theme of ski area sustainability in the face of changing winter weather. “The conference was awesome with lots of subject matter excellence”, said...
An innovator in the North American cross-country ski industry, John J. Frado Jr., 67, died last week of brain-injury complications suffered in a December accident,