U.S. Ski & Snowboard Association

Goodbye USSA, Rebrands to U.S. Ski & Snowboard

Earlier this month, a group of leaders from World Taekwondo stood smiling before flashing cameras and their newly unveiled organization logo. Since 1973, the sport’s governing body was known as the World Taekwondo Federation, using the acronym WTF to represent its globally recognized organization and mission. But recent mas organizational mark (the master mark accompanied by the words “Ski & Snowboard”), and the launched on June 18. (Article continues below)  The idea to change the logo emerged during...