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Lithuania

Casting Traditional Sponsorship Aside, Small Wisconsin Business Brings Skiers Together from Around the World

Out There Biathlon and Nordic Team member Sarah Murphy jokes that when the team's founders, Bjorn and Kristen Hanson, decided to open a ski shop they had two rules. Rule number one: change the world. Rule number two: sell some ski stuff. The joke is not far from the truth as the couple is revolutionizing nordic ski team sponsorship by creating a family atmosphere for fringe members of the sport.

In the same vein as my previous post following up on Spain’s WC prospects, the FasterSkier series next looked at Lithuania. I’m sometimes curious why some of the former Soviet republics aren’t better represented in cross country skiing. I imagine many of them have struggled economically since the breakup of the USSR and national sports [...] Related posts:

  1. Most Unimproved Men: Distance
  2. NOW Is It Panic Time For The Norwegian Men’s Distance Team?
  3. Rybinsk: Sprint Recap

In the same vein as my previous post following up on Spain’s WC prospects, the FasterSkier series next looked at Lithuania. I’m sometimes curious why some of the former Soviet republics aren’t better represented in cross country skiing. I imagine many of them have struggled economically since the breakup of the USSR and national sports [...] Related posts:

  1. Most Unimproved Men: Distance
  2. NOW Is It Panic Time For The Norwegian Men’s Distance Team?
  3. Rybinsk: Sprint Recap

In the same vein as my previous post following up on Spain’s WC prospects, the FasterSkier series next looked at Lithuania. I’m sometimes curious why some of the former Soviet republics aren’t better represented in cross country skiing. I imagine many of them have struggled economically since the breakup of the USSR and national sports [...] Related posts:

  1. Most Unimproved Men: Distance
  2. NOW Is It Panic Time For The Norwegian Men’s Distance Team?
  3. Rybinsk: Sprint Recap

this group, which made a pretty decent video, or the two team sprinters who have been battling for positions on the World Cup, it’s a possibility that down the road they will become a regular presence on the circuit. As the largest of the three Baltic states (Estonia, Latvia, and Lithuania), if skiing becomes an entrenched part of the culture, it is possible that they could punch above their weight. Next season won’t be the...