HomeTag ski industry

“I think if you’re a nordic skier in New England, you should definitely be alarmed.” “That’s one of the main take-homes: skiing is not going to disappear completely, but it will generally be higher [in elevation].” So says Cameron Wobus, a Bowdoin ski team alumnus and a researcher at Abt Associates, a global research firm. Wobus and colleagues based in Boulder, Colo., and Washington, D.C., recently published a study in Global Environmental Change assessing the...

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This winter, three teams of researchers investigated attitudes towards climate change within the ski industry. They found huge cultural differences between how Austrians, Finns, and New Zealanders perceived the threat - with the Austrian industry having no adaptation strategy, while New Zealand is ramping up snowmaking - as well as between CEO's and the skiers themselves.

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There is a certain optimism that hangs in the air now that October is fast approaching. The temperature has cooled, leaves are turning red and snow is already accumulating in the mountains. Every year, signs of the changing seasons bring a sudden need for snow sport enthusiasts to urgently dial in their gear to be ready the instant the first skiable snow falls. Skiers may be chomping at the bit more than usual this season...

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Earlier this week, OneWay Sport announced that it had signed Finnish skier Sami Jauhojärvi to compete on its brand-new skis for the coming year. OneWay has been around since 2004 when it began making carbon-fiber poles, but only introduced a complete line of cross-country equipment to its product lineup in 2012. As with any sporting goods brand, sponsoring a highly visible athlete is a big step in both establishing the company and integrating a new...