The Case for More American World Cups

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LAKE PLACID, NEW YORK — Ten kilometers into the second World Cup on American soil in as many decades, and the verdict is already clear: We need more racing in the United States.

That’s the message panted into my microphone by every athlete in the Mix Zone; shouted over the undulating din by every supporter I spoke with on the ice-lacquered walkways lacing Mt. Van Hoevenberg. And it’s the irresistible outcome of the turnout this afternoon in Lake Placid — with a crowd that came out in droves for Diggins, the Schumacher-Ogden’s Silver Medal Squad, and a host of homegrown heroes; that braved five inches of wet, driving snow; and that stayed to see Jessie clinch the Overall Crystal Globe, a reconstituted Klæbo overtake Amundsen in the Distance standings, and to welcome the world’s best to the conclusion of the 2025-26 season.

The reaction to racing in the United States in 2023 was overwhelmingly positive – and, it had seemed, sui generis. With four snowmaking venues spread across the Twin Cities, along with the (purportedly) highest concentration of cross-country skiers outside of Oslo, the energy that embraced Jessie Diggins in her home state and buried a generation of “almosts” for the U.S. Men’s Team in the snow and mud at Theodore Wirth could have been lightning in a bottle.

I will admit my own skepticism that Lake Placid could field the fans, or the volume, of spectators to match Minneapolis. Perhaps my flight into Saranac Lake Regional Airport on Wednesday morning was my first evidence of error. Of seven passengers bobbing our way through the cloud-laden Adirondacks, four were here for the World Cup: Charlie, from Seattle; Billy (as in, Demong, the Nordic Combined gold medalist) and his son, from Salt Lake City; and myself, from D.C. Bussing to the venue the next day, I’m seated with a dozen of University of Minnesota alumni – they’ve taken off of work, graduate school, and medical school to spectate. “I’m excited just to see the number of people out cheering,” Alex Gude, who organized the trip, tells me. “I think one of the best parts about Minneapolis is just seeing the community come together, and now, away from home, we’re seeing another whole ski community come out and cheer.”

And, indeed, they are – from across the United States, from across New England, from across the Canadian border, and from right here in Lake Placid. Once we disembark, I wade through the corn snow and the first of many falling flakes to Mt. Van Hoevenberg’s sprawling Nordic Center, where the racecourse coils around the podium and snakes below the pedestrian bridge. Patricia Damp is herding thirteen might-be-members of the local ski community across the bridge; she’s a third-grade teacher here in Lake Placid, chaperoning a class field trip to the World Cup Finals.

Are the kids already Diggins die-hards, Ogden acolytes, Gus bus-riders? Not really, Patricia tells me. The class “was out here a couple months ago, cross-country skiing. We get to do the Olympic venues. We were at the museum a month ago. We have a friend who we watched ski jump. So, we’re very Olympic-oriented, and today we’re just out here to support the athletes and get some autographs.” Her students back her up. “We’re excited to get the players’ signatures,” Riley tells me. And while Declan is “excited to see the racers,” there’s no-one in particular he’s cheering for.

From the mouths of children, our first – and perhaps strongest – argument for future American World Cups. The glitter-dusted kids in fan club bibs, wielding cardboard-cutout faces as large as they are, make for compelling pictures and undeniable evidence of Team USA’s impact on its next generation. But racing in the United States creates opportunities to draw an entirely new cohort of young people into the cross-country skiing community – kids who may have never tried skiing before; who may not have heard of Kikkan or Klæbo ; and whose parents certainly are not waking up before sunrise to livestream Ruka, Falun or Holmenkollen. They will not see themselves in this sport until they see this sport. What better way to do so than on a Friday field trip with Mrs. Damp?

After bidding them good luck with the signature-hunting, it’s not an easy task to wade against the current of the rest of the Lake Placid Class of 2035. Also threading his way through the third-graders is Niklas Dyrhaug, immediately recognizable even five years into retirement from World Cup racing. He’s on the other side of the v-boards this weekend, broadcasting for Norwegian television. In his first sentence, he tells me: “We are enjoying being back in the U.S. In my opinion, we should be here every year.” He’s not surprised by the number of spectators, either. “Everybody who knows the U.S. crowd knows they are really enthusiastic . . . We know the tradition, the culture, and Lake Placid’s place in that history. So, personally, I’m not that surprised. It’s really cool that we’re back here.”

That’s the sentiment just after Coaster Hill, some four kilometers into the racecourse, where Norwegian national team coach Eirik Myhr Nossum prowls the striding zone. Being back in the United States is “awesome, it’s amazing. I think we should be here every year, because you guys show up; you guys cheer for everyone, and it’s always fun to be in the U.S. and to be overseas to compete.”

And it’s the sentiment at the finish line.

Harald Amundsen (NOR) tells me, “In the outer part of the track, there were so many people I couldn’t hear my own thinking. That’s a really good thing.” Even before he arrived at the venue, “We had a run this morning in the city. Everyone was screaming at us, ‘Good luck!’ It’s a really nice atmosphere.”

For Elia Barp (ITA), conditions were “very tough because it was really slow with this new snow, but it was fun racing for me. So I enjoyed it – at least I tried to enjoy it – it was a pack of people screaming my name so that gave me even more motivation, and was fun . . . I loved racing two years ago in Minneapolis, and here it’s packed with people, even with the snowfall, so thank you to everyone for coming. It’s really good to race here.”

Mika Vermeulen (AUT) admits, “Honestly, this is probably the worst race I’ve done in a long time. But I don’t think I’ve ever had so much fun out on the track . . . on top there, out in the forest, I just heard, ‘MI-KA, MI-KA,’ the whole time. It was insane. I had a bad race and a lot of fun.”

As for how he feels about returning to the United States: “Great, great, actually—and feeling a bit frustrated, because it just gets me pissed that we race these [bad] courses in Europe all the time, over and over and over again, and we have these freaking jewels out here which we never use. It’s crazy. I want to go to the U.S. every year for at least a whole period. It’s called the World Cup. It’s not called the European Cup, right?”

Klæbo’s opinion is a bit more measured – perhaps because he has more microphones hovering around his face. “I heard some rumors that it was supposed to be quite well [attended], and when I searched up Lake Placid and read a little bit about the place, I understood there’s not that many people living [here], but when you see how many people are here, I was pretty shocked.”

A second argument, then, in favor of World Cup racing in this country: the athletes love it. They embrace not just the energy, but the venues that push the World Cup beyond the geographic and cultural confines of Transalpine Europe.

For the closing statement, Ben Dohlby is among the last athletes I interview. This is Ben’s first World Cup start; a junior at University of Alaska-Fairbanks, he was 3^rd in the American Birkebeiner in February. How does it feel to be making his first professional start in the United States?

“It was crazy. I went out so hard. The fans were so loud that I didn’t feel anything, and then I felt it all and got so tired – but it was awesome; a great atmosphere.” It wasn’t too long ago that Ben was skiing laps around the glazed kilometer of manmade snow at Lapham Peak State Park in Delafied, Wisconsin; now he’s here. To his former teammates, to other up and coming skiers, and to novices across similar ribbons of snow in Wisconsin, Michigan, and Minnesota, his message is simple: “Follow your dreams and you can make it happen.”

That, then, is our concluding point: More World Cup starts on American soil means more starting berths for American skiers, and more chances for our most talented young skiers to make it to the starting line. We should savor the privilege of, as a host nation, pitting our athletes against the most accomplished figures in the sport, dreaming that a World Cup podium, an Olympic medal, could be in their future. When a lifetime of discipline and preparation meets the opportunity of a lifetime, the promise of Lake Placid – that miracles can happen – becomes deliverable.

I will leave the invariable complex problems of bidding, organizing, and logistically managing future events to far wiser pundits. But, in the meantime, the verdict is clear: FIS, U.S. Ski & Snowboard, and the American Nordic community should be eager, and determined, to have them here.

 

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